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NEW PROGRAMS!
 
 
 
 

NEW - FINANCING YOUR BHPH BUSINESS WHEN BANKS SAY "NO"

 

Buy Here Pay Here dealers cannot afford to miss this one! This session examines the financing of your operation at three levels: first - your own money, second - borrowed capital, and third - line of credit. Presented by Butch Moore, Leedom and Associates, LLC.

Running time: 50 Minutes

 

NEW - HOW TO MARKET YOURSELF TO A LENDER

 

Have you ever thought, "I seem to be doing all the right things" at my dealership, but I just can't get a lender to work with me?" This is a must-see session on methods you can use to get lenders to sit up and take notice of your business. Presented by Joe Keadle, New South federal Savings Bank.

Running time: 50 Minutes

 

NEW - A MATTER OF TRUST: DRIVING SALES WITH ONLINE BUYERS

 

Dealers who advertise online must pay close attention to pricing, merchandising, brand image, and customer trust. This session explains how you can boost your online customers' confidence in your products and in your dealership. Presented by Kathy Kimmel, Cars.com.

SPONSORED BY CARS.COM

Running time: 45 minutes

NEW - A PERSPECTIVE FROM THE FRONT LINE AND TOP LEVEL OF THE ORGANIZATION

 

The General Session from the 2008 National Remarketing Conference in San Diego. Featured in the panel discussion: Linda Silverstein of Ford Motor Company, General Motors' Mark Mathews, Steve Piccinati from Bank of America, and Avis/Budget Group's Greg Thibault. Moderated by AutoRemarketing Magazine's Bill Zadeits.

Running time: 48 minutes

NEW - "The Red Flags Rules: Dealership Compliance Made Easy!" - PART 1 and PART 2

Join fellow dealers and industry professionals in attendance at this important and timely seminar on the FTC's new Red Flags Rules. Presented by Keith Whann, NIADA general Counsel.

Recorded October 2008 at the Columbus Fair Auto Auction, in Columbus Ohio.

Running time: 1 hour - each part

Part 1:
 
Part 2:

 

NEW - "YOU CAN'T TRAIN ME... BUT I CAN BE PERSUADED"

 

It takes two things to make a dealership successful... great service and well trained people. This session will give you practical tools for training sales and management professionals in the automotive industry.

Running time: 1 hour

 

NEW - GROWING YOUR PORTFOLIO WITH THE RIGHT CUSTOMERS

 

Jay provides timely advise for understanding how your business can, and must, adapt to today's customers to assure continuing success.

Taped at the Annual NABD Conference in Las Vegas.

Running time: 00:48:17

NEW - "FROM THE LOCKER ROOM TO THE BOARD ROOM"

 

 

The 2008 NIADA Convention Keynote address featuring Drew Pearson, former Dallas Cowboys star (1973 - 1983). Success usually follows those who set goals, work hard, share their dreams, and enjoy working with others. Pearson is a perfect example of one who learned the attributes of effective teamwork and used that knowledge in creating a successful business career. Taped at the Gaylord Texan resort & Hotel in Grapevine, Texas.

Running time: 45 minutes

 

NEW - EXPOSING THE MYTHS OF USED CAR INTERNET SALES

 

Ever wonder if you are the only one confused when it comes to effective Internet marketing? Join industry leaders, Chip Perry of AutoTrader.com, and Northwood University's Joe Lescota, as they expose the myths and provide comprehensive information on maximizing your Internet sales opportunities.

Running time: 2 hours

 

Cars.com's Director of Automotive Consulting and Training, Ralph Ebersole, presents this thorough three-part series detailing how to "Sell More with Online Advertising."

 Running time: 2 Hours Total

 

INTERNET BEST PRACTICES FOR RETAIL DEALERS

 

While some of us are still toying with the idea of of using the Internet, others are experiencing great online success. Join Cars.com's Dennis Galbraith, and an expert panel of dealers, as they share their Internet selling secrets.

SPONSORED BY CARS.COM

Running time: 01:08:14

SERVICE CONTRACTS

 

NIADA.TV travels to NAC headquarters in Westerville, Ohio, for a facility tour and to learn what dealers need to know about service agreements. NIADA General counsel, Keith Whann, visits with NAC's President, Pete Biscardi (pictured left).

 

NOW SHOWING IN ASSOCIATION NEWS:

Mike Linn, NIADA Executive Vice President and CEO, and Lin Peacock, Vice President of NADA Insurance, conduct a press conference announcing the new NIADA INSURE program for dealers, employees and their families.