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THE FUTURE OF AUTO REMARKETING - WHAT WILL IT LOOK
LIKE?
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Our industry faces challenges that threaten our very
existence. Join Mark Mathews, General Motors' Director of Used Vehicle
Activities, for an examination of where the industry has been and the
path we need to follow to assure a prosperous future.
Taped at the Conference of Automotive Remarketing.
Running time: 30 minutes
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MARKET INTELLIGENCE: COMING USED VEHICLE SHORTAGE AND HOW IT IMPACTS
YOUR FLEET
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Automotive sales trends over past years reveal what
we can expect for the new year. Join Black Book VP, Ricky Beggs, as he
shares research data that allows you to best prepare for the future.
Taped at the Automotive Fleet and Leasing Association's
2009 Annual Conference in Phoenix, Arizona.
Running time: 35 minutes
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HOW DO I MARKET - VITAL CONSIDERATIONS
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What information must you consider when planning
effective marketing strategies? Where can you get that information? Do
current market conditions warrant new strategies? This session
provides thought-provoking information that will enable you to develop
a marketing plan that will work for YOUR dealership.
Presented by Joe Lescota, Northwood University
Running time: 75 minutes
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RIGHT CAR - RIGHT PRICE - RIGHT CUSTOMER
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Right car, right price, right customer... How do you
bring all of that together? Marketing! Enjoy this discussion among
industry experts as they share their experiences and advise on how to
present your vehicles to get results.
Featuring: Stu Zalud, NADA Official Guide Book;
Ricky Beggs, Black Book; Rick Potter, Car Financial; Larry Gamache,
Carfax; and Anthony Underwood, Anthony Underwood Automotive. Moderated
by Peter Martin, Cactus Sky Communications.
Running time: 75 minutes
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THE UPCOMING TECTONIC SHIFTS IN THE AUTO INDUSTRY -
2010 TO 2015
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WILL YOU BE READY?
Join Autoline Detroit's John McElroy for a review of
the "big picture" trends facing the auto industry today and into the
future. Taped at the Automotive Fleet and Leasing Association's 2009
Annual Conference in Phoenix, Arizona.
Running time: 1 hour
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BUYING STYLES: BEING RESPONSIVE TO YOUR CUSTOMERS
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Did you know that how we approach our customers, and
the words we use, can have a big impact on the prospects for the sale?
In this session, Paul Webb tells you how to "read your customer" to make
him feel more comfortable while allowing you to communicate in a way
that makes selling much easier.
Running time: 70 minutes
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BROADEN YOUR RESOURCES AND BUY FOR YOUR CUSTOMERS
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Customers come to your dealership every day looking
for their perfect vehicle. With access to the Internet and tips from
dealers who can tell you how, you can deliver that vehicle in record
time! Don't miss this panel discussion of what is working for dealers
now. Features a panel of Certified Master Dealers: Yogi Dougher, Andy
Gabler, Luke Kreider, and J.D. Gunter. Hosted by D.J. Harrington, and
moderated by OVE.com's Amanda Young.
Running time: 70 minutes
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ANTIQUE & CLASSIC CAR AUCTION
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Grant Miller's 8th Annual Antique & Classic Car
Auction, from the Central Pennsylvania Auto Auction in Lock Haven, PA.
NIADA.TV produced a LIVE Internet broadcast of the entire two-day event,
featuring an outstanding lineup of classic and antique sedans, sports
cars, trucks, and more! Hosted by NIADA.TV's Mike Linn.
This
program is sponsored
by CarFax.
Running time: 80 minutes (abridged)
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THE CAR COUNSELOR'S TARP: "TOGETHER
AUTOMOTIVE RETAILING PROSPERS"
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No, not a government bailout with strings attached,
rather it's a TARP Program "Car Counselor"-style! NIADA's General
Counsel, Keith Whann, breaks down the barriers between lenders and
dealers, establishing a structure for mutually successful and profitable
partnerships. If you need financing, THIS is the program you need to
watch.
From the 2009 NIADA Convention In Orlando.
Running time: 90 Minutes
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TODAY'S NEW PROFIT FORMULA
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From the NIADA 2009 Convention Opening Session: Are you
trying to do business smarter? This workshop will jump-start your
plan! Join Northwood University's Joe Lescota for today's best
analysis tools that promise results.
Running time: 90 minutes
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NOW
SHOWING in REMARKETING: